About Us

We understand that choosing fine jewelry is always a special and happy occasion, but can also be nerve wracking, which is why we are committed in providing our customers with top quality fine jewelry that are unique in design and flare with excellence in every way. Customer service is also our top priority as we want to make sure you’re 100% confident in what you are buying. We often have a lot of customers who apologize for asking a lot of questions, or as they themselves put it, “dumb questions”. We want you to know that there are no “dumb” questions when it comes to learning and understanding fine jewelry, so ask away! Also, feel free to ask as many questions as you need.

We are a family owned and run jewelry wholesale company based in the heart of We are a family owned and run jewelry wholesale company based in the heart of Downtown Toronto with experience since 2004. We recently decided to take our designs straight to retail customers online with wholesale prices rather than having customers spend almost twice as much at a retail store. Our goal is to establish long term relationships with satisfied, loyal customers who demand the best service and top of the line quality fine jewelry at superb prices.